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AdSense approval and monetization guides

Step-by-step guides for getting approved, adding your site, understanding payments, planning earnings and choosing safer niches before you apply.

Featured guides

Glossary

AdSense

AdSense
Google's contextual advertising program for publishers.
CPC
Cost per click — what an advertiser pays each time someone clicks an ad.
RPM
Revenue per thousand impressions — the standard way publishers measure ad earnings.

SEO

Backlink
A link from another website pointing to yours, used as a ranking signal.
Crawl budget
The number of pages a search engine will crawl on your site within a given time.